The iconic location will likely be transformed into a Boucheron boutique, signaling a new phase for the historic space.
by Ya Hanxiang
After 24 years of operation, Starbucks will bid farewell to its Xintiandi Reserve store in Shanghai on December 31, 2024, as its lease comes to an end.
The closure reflects the property management’s efforts to reorganize and modernize the area, which remains one of the city’s premier shopping and dining destinations. The iconic location will be transformed into a Boucheron boutique, signaling a new phase for the historic space.
The Xintiandi Reserve store, located in the historic Shikumen neighborhood, was Starbucks' seventh outlet in Shanghai and has long been a gathering spot for both locals and visitors. As one of the brand’s first major locations in Shanghai, it has played a pivotal role in the company’s deep-rooted connection to the city’s coffee culture. While the store will close, more than ten other locations in the district will remain open.
Despite the closure, Starbucks remains committed to growth in Shanghai. China remains Starbucks' largest international market, with more than 7,600 stores across the country. Shanghai, with over 1,100 Starbucks locations, is the brand’s most significant city globally in terms of store count.